You’ve heard that women are from Venus and men are from Mars. Well the same analogy goes for the 2012 Lexus RX350 and the 2013 Lexus RX350.
Our 2012 model is from Venus. Although I have no real data to support this statement, I think it’s safe to say that the Lexus RX appeals to females more than males (this assumption derives from our extensive internal list of female RX owners). The shape, handling and luxury that it offers gives women the power to own a crossover vehicle without compromising their zest for class, femininity and style.
Now the 2013 Lexus RX definitely comes from Mars! I’m almost certain that the Lexus hierarchy figured the exact same thing as I did; that the RX appealed mainly to women; therefore the remake, restyling, and reinvention of the Lexus RX began! I’m confident that we’re going to be seeing an increase in men cruising around town in the 2013 Lexus RX350. This new design caters to everyone who has a taste for the finer things in life!
The most noticeable change is the grille! It really gives the RX a look of power, prestige, femininity and testosterone! Not only will the new stylish grille win them over, but the concierge in the console, known as the Lexus Enform App Suite (pictured below), the 270-hp, 3.5 liter V6 engine, all-wheel drive, remote touch device, that functions like a computer mouse, and the performance of the available 15-speaker Mark Levinson Audio System will all cater to our Mar-tian!
So ladies here’s the plan. Drag your husband or significant other into Lexus of Richmond for some casual browsing. He’s going to be drawn to the 2013 Lexus RX350 we have on our New Car Showroom floor. Convince him to go on a test drive. Following, ask him his thoughts. He won’t let on that he’s smitten. You’ll know that he’s considering it, because he’ll be smiling in his sleep. When he comes in to purchase it, remember the whole transaction from beginning to end was his idea! Wink! See you soon. Ask for me! I would love to say hello.